Building something you don’t know how to market is almost the same as wasting your time. If you don’t understand how to reach users, position your product, or communicate its value, even a great idea can fail quietly.
The same problem shows up when you build outside your niche without doing proper research. You end up confused, unsure how the market behaves, and disconnected from what people actually want.
On the other hand, building in a market you already understand gives you a real advantage. You know the problems, you understand the audience, and you can move faster with more confidence.
BUT I warn that you should not fall in love with your solution 🙃
1 Comments
you could even say 75% of the time.
Building something you don’t know how to market is almost the same as wasting your time. If you don’t understand how to reach users, position your product, or communicate its value, even a great idea can fail quietly.
The same problem shows up when you build outside your niche without doing proper research. You end up confused, unsure how the market behaves, and disconnected from what people actually want.
On the other hand, building in a market you already understand gives you a real advantage. You know the problems, you understand the audience, and you can move faster with more confidence.
BUT I warn that you should not fall in love with your solution 🙃